It has come to our attention that most people around the world think they hate liquorice, but we believe LAKRIDS BY BÜLOW can change their minds. So, we offer anyone a free liquorice sample if they promise to share it with someone who hates it.
It’s not the perfect plan. We have calculated that it will take 412 years, and 292 days to make the world love liquorice this way. But it’s the best plan we have right now.
Client: Lakrids By Bülow
Agency: &Co.
Role: Art Director
#MUSEUMOFSELFIES
• Top 30 of most viral blogs of 2014 •
• Webby Awards 2015 - Nominee •
• Creative Circle 2015 - Awarded gold •
Museum of Selfies is a digital museum you can find at museumofselfies.tumblr.com and on Instagram; Museum of Selfies. By mixing old painted portraits with the mirror selfie, the portraits get a new life.
Everyone can join the museum by submitting their own selfie at museumofselfies@gmail.com or Instagram #museumofselfies. All they need is a painting or sculpture, and a friend with a smartphone and a camera.
Role: Idea, curator & owner of the museum
Google Year In Search 2020 film.
In times of uncertainty, people seek understanding and meaning. This year, the world searched “why” more than ever. This film features the questions we asked this year, with words by Kofi Lost and British spoken word artist Sophia Thakur.
Client: Google
Agency: 72andSunny, Amsterdam
Role: Art Director
THE GAME OF THRONES CHARACTER COUNTDOWN
• Creative Circle 2016 - Craft winner •
• Creative Circle 2016 - Poster nomination •
• Creative Circle 2016 - Outdoor nomination •
To promote the 5th season of Game of Thrones, we used the unique hands from the show’s distinctive characters to countdown to season start.
Client: HBO Nordic
Agency: Seligemig
Role: Idea / Art Director
Poster to promote the new show Vikings’ arrival in the Nordic countries.
Client: HBO Nordic
Agency: Seligemig
Role: Idea / Art Director
Global campaign for Somersby
The best moments are the ones spent with friends, where time doesn’t matter because we are together.
Client: Somersby
Agency: Motor Agency
Role: Idea / Art Director
Collaboration between CaringKind and B&O PLAY.
Inspired by research showing that music is stored in a part of the brain not affected by the same degree of memory loss associated with Alzheimer’s or dementia, Caring Through Music explores how music is being used as a tool to reconnect with memories of the past in the lives of those affected by these cognitive diseases.
B&O PLAY donated headphones and speakers to CaringKind to enhance the on-site programs for family members and professional caregivers. The equipment will also support CaringKind’s innovative early stage center and provide much needed respite from the burden of care for family caregivers visiting CaringKind.
Client: B&O
Agency: Seligemig
Role: Idea
Campaign for biodegradable waste in Copenhagen.
Line: Det er ingen kunst at sortere dit bioaffald = It is no art sorting your biowaste.
In Denmark the saying 'Det er ingen kunst' (It is no art), is said about things that are easily done.
Client: City of Copenhagen
Agency: Kommunikationsbureauet København
Role: Idea / Art Director
Fundraising campaign for the Danish Hospital Clowns.
Children express their true feelings through drawings. We filmed a group of children drawing their experiences from being in and out of hospitals. During that tough time, the Danish Hospital Clowns made a big difference for them.
Client: Danish Hospital Clowns
Agency: Kommunikationsbureauet København
Role: Idea / Art Director